About Black Lab Media

 

It all started when…

Black Lab Media was formed in 2017 in Glasgow, Scotland with aspirations of becoming a leader in digital marketing training. What started out as a small Scottish marketing and consulting agency, has become a global advertising company specializing, but not limited to, the healthcare, hospitality and recruitment sectors. In 2019, Black Lab made the decision to open a second office in New Jersey / New York to better serve their American clients.

 

Our Process

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Identify

First, we set up an initial consultation, over the phone or on zoom, where we conduct a mini audit of your current business and marketing activity. We then present you with a creative, specialised marketing strategy that will help you reach and exceed your objectives.

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Monitor

Once all wheels are in motion, we utilize integrated analytics and monitor the results of your campaign on a daily, weekly and monthly basis as part of our data-driven approach.

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Adjust

Finally, we make any necessary changes to our online marketing campaigns to drive down the Cost Per Acquisitions (CPAs) and maximize conversions with Pay Per Click strategies for Facebook, Google, LinkedIn, Twitter and Instagram. For organic SEO campaigns, we pay close attention to your website’s Google Analytics to target valuable keyword and to increase quality web traffic with front page listings on Google.


 

Who We Are

We are an all-in-one digital marketing agency that is made up of the best creatives, developers, strategists and designers working together to create exceptional online marketing campaigns. We work with start-ups, small and medium-sized businesses to accelerate your business growth.

 

It’s only after you’ve stepped outside your comfort zone that you begin to change, grow, and transform.
— Roy T. Bennett

 

Our Mission

As a full-service agency, we can make any business digital. A digital strategy is no longer a consideration, it is essential. The year 2020 has proven just how technology molds our lives and actions. Our mission is to offer all businesses high-end marketing and training that offers the best ROI.

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